Design Systems & Architecture
Creating scalable component libraries, tokens, naming conventions, and documentation that support long-term product growth and reduce design debt.
Design systems.
Product clarity.
Real outcomes.
Product Designer · DesignOps · Product Strategy
I’m a Malmö-based Product Designer focused on B2B SaaS, DesignOps, and design systems — helping teams ship complex products with scalable workflows and clear interaction patterns.
About Me
I’m a product designer based in Malmö, working at the intersection of UX, DesignOps, and product thinking — primarily in B2B SaaS.
I’ve spent the past several years designing and improving complex B2B SaaS products — from design systems and workflows to data-heavy interfaces and reporting tools. Much of my work has focused on enabling teams: creating clarity where systems, processes, and ownership are unclear.
Alongside design execution, I contribute to product direction through discovery, scoping, prioritisation, and evidence-led decision-making. I’ve developed strong Product Owner skills through hands-on collaboration with PMs and engineers, supported by formal product management training.
I’m particularly drawn to roles where design systems, operational UX, and product strategy overlap — helping teams work better, not just ship screens.
- Design systems & scalable foundations
- Product thinking & problem framing
- Design-to-development workflows
- UX research & iteration
- Accessibility & WCAG alignment
UX Clarity & Interaction Patterns
Designing clear flows and interaction patterns that make complex, data-heavy interfaces easier to understand and use.
Product Thinking & Prioritisation
Connecting user needs with business goals through discovery, scoping, and structured decision-making — informed by Product Owner practices.
Systems Thinking
Improving not only interfaces, but the underlying processes and collaboration models that shape how products are built.
My Approach
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1. Understand the system
Identify constraints, dependencies, and existing patterns across product, design, and engineering.
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2. Frame the problem
Clarify goals, success metrics, trade-offs, and assumptions before moving into solutions.
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3. Use evidence
Ground decisions in user insight, product data, and cross-functional input — even when discovery is imperfect.
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4. Explore and iterate
Test ideas early, validate assumptions, and refine through feedback and iteration.
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5. Deliver incrementally
Break work into meaningful steps that can be delivered, learned from, and improved over time.
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6. Align the team
Create shared understanding through clear documentation, communication, and collaboration.
Selected Work
Sustainability Reports Redesign
I redesigned a complex reporting experience to improve clarity, accuracy, and trust. The work included restructuring data, improving visual hierarchy, and standardising key interaction patterns.
Key outcomes:
- Clearer hierarchy and reduced misinterpretation risk
- Simpler data presentation across report sections
- Improved accessibility through WCAG-aligned layout
Design System — Atomic Structure & Governance
A long-term design system initiative focused on scalability: component structure, naming rules, tokens, contribution workflows, and documentation that increased consistency and improved handoff.
Key outcomes:
- Improved component structure and reuse
- Reduced rework through clearer standards
- Foundations for accessibility at scale
B2B Admin UX: Bulk Actions & Tagging
I improved complex file workflows through clearer information architecture, improved filtering logic, and consistent interaction patterns for bulk actions and tagging.
Key outcomes:
- Clearer navigation and filtering behaviour
- Improved bulk actions and tagging workflows
- Reduced friction for repeated admin tasks
Testimonials
“Justin impresses me with his passion for understanding the purpose of the product and ensuring that everything about the product design supports that purpose.”
“He managed the full flow of a project: from early brainstorming & scoping sessions to final developer handovers, he made sure everything was aligned.”
“He’s not afraid to challenge the status quo and pre-existing believes that are hindering 1) progress on a business level and 2) value delivery on a customer/user level.”
Let’s Connect
If you’d like to discuss roles, collaboration, or product challenges, feel free to reach out.
- linkedin.com/in/justinbauerdesign
- hello@justinbauer.design
- Malmö, Sweden